March 09, 2010
Posted by: Admin : Category:
News,
Technology
By Leslie Hand, research director, IDC Retail Insights
via retailcustomerexperience.com
IDC Retail Insights 2010 Top 10 Predictions
- Retailers will seek growth strategies based on “same shopper” sales and first-time buyers.
- Retailers will launch aggressive technology investment programs to support new business models while reducing traditional IT costs.
- Retailers will extract more value from their supply chains, responding adeptly to customer, supplier, and regulatory influences.
- The devil is in the details — retailers will find heaven where information informs intelligent automation.
- Retailers will focus on customer experience solutions convergence.
- Retailers will drive mobile consumer interaction — entering the open shopping era.
- Retailers will focus on building customer intimacy and loyalty while improving brand performance.
- Retail investments in demand intelligence and BI are driven by a need to lower inventory costs and be more customer centric.
- Retailers will build sustainable lean retail enterprises.
- Traditional retailers are on the Titanic; the approaching iceberg is online social commerce.
a fragment from Ten retail IT predictions for 2010
March 08, 2010
Posted by: Admin : Category:
News,
Technology
Louis Vuitton Women Fall/Winter 2010-11 Live Fashion Show
Louis Vuitton is proud to announce the live online broadcast of its Women’s Fall/Winter 2010-11 Ready to Wear Show on Facebook and on your Iphone on
March 10th, 2010 at 2:30PM (GMT+1)) / 8:30AM (EST).
On March 10th, current and future fans of the Louis Vuitton Facebook page will be able to watch the latest Marc Jacobs creations for Louis Vuitton streamed live from Paris Fashion Week.
Following the event, the video of the show will be available on demand exclusively on the fan page for 24 hours.
Louis Vuitton is going one step further and confirming its digital intentions by offering a live broadcast of its Show also on your Iphone on fashionshow.louisvuitton.com.
via official Facebook Event
March 04, 2010
Posted by: Admin : Category:
News,
Technology
Donne e tecnologia mobile
Una domanda per tutte: quanti ruoli sa interpretare una donna?

Milano, 16 marzo 2010
Teatro Derby – Via Pietro Mascagni, 8
ore 17.00
Il teatro è il luogo ideale – tra cultura, approfondimento e innovazione – per confrontarci sul rapporto tra donne e tecnologie mobili, strumenti imprescindibili per ognuno di noi in quest’era “mobile”. In scena tre signore alle prese con il lavoro e la frenetica vita quotidiana, sempre più “multitasking, multiplayer, multimedia”.
Francesco Morace, sociologo, scrittore e giornalista, ci porterà alla scoperta di nuove sfide, paradigmi e trend, tra posh tweens, singular women e sense girls. La tecnologia sarà protagonista di un insolito talkshow e rivelerà la sua portata dirompente e sostenibile nei nostri stili di vita di oggi e di domani.
Non perdere questa occasione di fare luce sui macro trend con cui ci avviciniamo al futuro.
Prenota il tuo posto in platea, tre donne non si fanno aspettare… ISCRIVITI
| Agenda |
| 17:00 |
Registrazione |
| 17:15 |
Technology and the City – atto primo |
|
Benvenuto
Roberta Cocco, Direttore Marketing Centrale Microsoft Italia e Responsabile futuro@lfemminile |
| 17:30 |
Il femminile e i paradigmi della post-opulenza
Francesco Morace, Presidente Future Concept Lab |
| 18:00 |
Technology and the City – atto secondo |
|
Talk Show
partecipano:
Pietro Scott Jovane, Amministratore Delegato Microsoft Italia
Federico Carozzi, Sales Manager Acer EMEA Educational Business
Michela Tina Romita, Community Relationship Manager HRCommunity Academy |
| 18:40 |
Sipario e cocktail “dopo teatro” |

February 26, 2010
Posted by: Admin : Category:
News
Versace to Launch Fashion-Chic Cell Phone.
Fashion label Versace announced today it will design and release a Versace-branded cell phone this spring.
Iconic Italian fashion house Versace will introduce its first Versace branded mobile phone hardware in May. The Wall Street Journal reported today that Donatella Versace created this new mobile handset with French manufacterurs ModeLabs Group SA. Reports says the new Versace cell phone will retail for more than Christian Dior’s 2008 cell phone, which costs €3,500, or about $5,000.
“Before, brands couldn’t imagine that a luxury telephone was possible,” said ModeLabs Chief Executive Stéphane Bohbot. “Now, limited distribution and customized design have created a new interest for brands in telephones.”
The Milan-based fashion house says it will show off its luxury mobile device for the first time to select clients at a private showing during Paris Haute Couture week later this month. WSJ confirms that ModeLabs will be supplying operating system upgrades to customers of the luxury brand cell, so they don’t fall behind in these fast paced technical times.
SOURCE: digitaltrends.com
February 26, 2010
Posted by: Admin : Category:
News
Woman + Web 2.0 = ? un teaser fashion dedicato alle donne.
L’ 8 marzo (giorno della festa della donna in Italia), partirà un progetto 2.0 dedicato alla moda e soprattutto alle donne. Per il momento il teaser sfrutta Twitter e Facebook per un interessante storytelling riassunto nei 3 video presenti nel sito.
Nessuna informazione in più al rigurado, ma immagino si traterà di una nuova community dedicata non solo al lusso, ma a progetti creativi in grado di valorizzare i partecipanti della comunità.
Per viralizzare il teaser gli utenti sono invitati a sfidare i propri amici su facebook o i propri follower su twitter, completando un equazione: “woman + enter your word = ?”
Le equazioni proposte dai video sono:
- Woman + Creativity = ?
- Woman + Community = ?
- Woman + Connectivity = ?
Qual’è la vostra equazione ? Il punto di forza dello storytelling è sicuramente il tema che mette in valore la figura della Donna e il Web.
FONTE: womarketing